top of page


Symptom of a sick message strategy: Client says it makes sense but takes no action
If you give a presentation and the client said "This makes sense" but takes no action... you may be suffering from a sick message
Kevin Paylow
Feb 6, 20191 min read
Â
Â
Â


15 things Corporate Storytellers will likely notice in other presenters' presentations
After the Articulus Corporate Storytelling Workshop, you will watch presentations through a different lens. Here are 15 specific things you
Kevin Paylow
Dec 6, 20181 min read
Â
Â
Â


Advocacy? Or Manipulation?
Be an advocate. Your audience wants your recommendation, not just your information, so they can make the best decision possible.
Kevin Paylow
Dec 1, 20182 min read
Â
Â
Â


Are you selling a concept or a concrete solution?
Your sales message must change any time your audience, goals, or topic changes. Otherwise it's so broad and general that it won't ha
Kevin Paylow
Sep 20, 20181 min read
Â
Â
Â
bottom of page